And when we actually surveyed our customer base, over half our users in Jira today are non-technical.

We saw people going to Jira - not designed for a lot of these use cases - but to customize workflows, reporting and so on, for things that have nothing to do with software development or IT. All this stuff where I could yell at across the desk to get this done and over here to get this process done, all that management of work had to change, all these little workflows and processes we took for granted. Rewind the last 12 months, everyone had to basically figure out how to work differently. As Cameron Deatsch, Atlassian's Chief Revenue Officer, explains: Usage has expanded to teams in product management, marketing, operations, finance, HR and elsewhere. The move reflects rising adoption of Jira outside the IT domain in recent years, which has accelerated in the past year along with the explosion of distributed work during the pandemic lockdown. It is available immediately and is free-of-charge to all existing Jira customers. Called simply Jira Work Management, the new version adds business-friendly templates, along with new views such as calendar, timeline and spreadsheet-style lists, and loses some of the developer-specific features of the original Jira Software. Mike Cannon-Brookes, CEO, Atlassian (Team21 screengrab)īest known for tools that help development and IT teams manage projects and issues, Atlassian today launches a new general-purpose version of its Jira work management product, designed for business users beyond the technology realm.

Workfront for jira